Common Website Design Mistakes You Should Avoid
We've written posts about how to solve content marketing and SEO issues for company websites. But what if your question emerges out of the nature of your site? A bad experience with the user could seriously damage your business. Let's talk about common errors in web design-and how to fix them.
Business website designs play a major role in bringing new customers. If the design of your website is not impressive errors, you can face real issues with your sale. Learn about the problems.
Website Navigation Errors
Website navigation is about designing rational knowledge paths that are shown in the user's journey at appropriate times. If your website has big problems in its surfing, no one can find your stuff. No exploration of the material means zero conversion! You need to handover to a business of website design
Too Many Menus or Menu Choices:
Experiments have shown that the human brain can become so overwhelmed when offered so many choices that it won't pick one out. You don't want the menus on your website to build that situation.
When your website has menus on different sides of the page, or so many drop-down choices below each header in the home screen, the eyes of a visitor that glaze over quickly. The probability that they will find the knowledge which they need to convert is slim to none.
Unclear Path to Essential Information
A conversion killer is not being able to find an alternative in the same way that too many choices are a problem.
Most Internet users are well aware of the fact that how and where essential information can be found. Placing content in odd places causes needless uncertainty that can lead to tourists giving up and moving on to the pages of your competitors.
404 Page Is a Dead End
The 404 page is what the visitor sees when they make a mistake in the URL or opens a path to a website that does not exist anymore. Check the error log on your website to see how much this occurs to your viewer.
If your 404 page provides nothing more than an apology and the 'back' button, or a quick link to your homepage, you miss a chance. A well thought out 404 page will thrill, amuse, educate, and help a visitor find something else to fulfill their quest. It will build a link back to your website's main areas-not a dead end.
Website Content Errors
Many websites have clear user flows, but often have an unusually high bounce rate or low conversion rate. Reread and reedit your contents to see if your innovative elements have a negative experience for the customer.
Unclear Intent
When anyone visits your website, do they understand instantly who you are and what services or capabilities are you providing? There are web design mistakes that occur all too often:
Overtly visible copy uses jargon, fuzzy wording, and buzzwords
Copy defines an abstract result rather than a precise bid
The majority of the screen is filled with a video or banner, and no concise copy is available without scrolling.
Off-brand or Grammatically Bad Advertising
Is a copy of your website written as if it were addressing your target customer directly? There are some messaging errors which we see most of the time related to targeting:
Overly technical copy or 'stuffy' copy that doesn't sound real
Obsolete or misleading references or inconsistent voice between various website pages and posts
Inconsistency between ads, social media, emails, chatbots help and website
Several grammatical errors
Website Design Errors
The issue with your user interface often comes down to page design, layout, or just how you have it host.
Not Reponsive
Another major, if not the biggest, web design error is a bad mobile experience. If photos and copies are not scaled to mobile devices, if menu options are too low to select, and if the site does not load quickly-say goodbye to your guests, these can be genuine issues.
Mobile usability is important for both your SEO and user experience, and there's no excuse to have a website that doesn't respond!
Too Slow
There is no reason for making a slow-loading web site with so many site speed resources, including Google's Page Speed Insights. Google favors fast sites that offer a great mobile experience, and people expect from any site they visit to experience that.
You can hire High Five Media to allow their professionals build an impeccable website design in OKC, OK. Our brilliant designers know what perfectly suits your business.
