How Customers’ Review Plays an Important Role in SEO?
Customer reviews look great in your site; they demonstrate that consumers buy and share this experience with others. In the event that you do not use a customer review site, 75% of customers refer to revise to influence their buying decisions, therefore you could not buy a product. Customer reviews will boost the popularity of the website, improve click-through rates, drive traffic on your page, and eventually increase conversion rates. If you are unable to do it on your own, you can look for SEO service in OKC.
Explore these five ways that customer reviews can help boost conversion rates: Collect only genuine reviews, encourage multimedia review, enhance conversion rate optimization (CRO)
5 Ways Customer Reviews Can Help
The more confidence a customer has in your product, the more likely it is to buy, which results in increased conversion rates. Check only true customer feedback, this is an easy way to convince clients that their comments on your website are entirely real. As for negative reviews, 95% of unlucky customers will return if a problem is dealt with quickly and efficiently, and they need not damage your reputation.
Support for multimedia feedback although text reviews are not dead, brands should be ready to focus in the form of videos and images to User Generated Content (UGC). These interactive reviews can facilitate SEO and increasing conversions. Videos now appear in 70% of the top 100 search results and increase your content's probability by 50% compared to text content on the first page of Google. As for conversion rates, after interacting with UGC in the form of visual aids and user reviews buyers are three times more likely to buy products. In addition, the average video conversion rates on the landing pages increase by 86%.
The display of your service or product rating on your website may have a significant impact on the purchasing decision of a customer. You increase the user's faith and credibility in making the purchase decision, making it almost sure that they will go for this purchase by displaying service ratings close to a call-to-action e.g. "buy now." On average, conversion rates can be increased by up to 10%. Investment in UX or A / B research is an ideal way of finding out what works best for the target audience.
Through SEO traffic, an amount of conversion can be ensured. It is important to generate additional traffic to your website to through conversion rates. The content created by user boosts the ranking of your search engines, because the content is kept up to date and keeps you differentiated from rivals and draws potential clients' attention. As customers search for their Google brand, your listings will demonstrate your fantastic service, boost confidence and contribute to the development of eligible organic traffic in your website by using the Rich Snippets. your ranking may be organic stars.
If you use a site partnered with Google, using Seller Reviews ratings will increase the quality of your pay-per-click ads. Feedback appears as seller reviews in Google Ads, with an average increase of 17 percent on the ad and CTR in your ads. The improved quality score is a benefit from increased traffic and leads to improvements on your website. A better performance rating results in higher ad rankings and reduces cost per tap.
For a flawless SEO service in OKC, you can contact High Five Media. Our experts will help you in this regard.
