How Responsive Web Design Should Work?

There's never been a better time to focus on mobile optimization. Advertisers and businesses of all sizes can't ignore mobile search, even in its current form. Take a look at these numbers:

Searches on smartphones and tablets make up the majority of Google's traffic.

  • According to Hubspot, 50% of local mobile searches are for contact information for local businesses and their web designs.

  • In a study by BrightEdge, 69% of mobile searchers said they were more likely to purchase from a brand with a mobile site that tried to address their worries.

As a result of the rise of mobile web design, speed is now more important than any other ranking factor. As a result, I'm not sure if even half of the web has been adequately optimized for mobile search.

70% of mobile web pages take seven seconds to load visual content along each fold, according to Think with Google.

When it comes to mobile site errors, the most common culprits are:

  • Blocked JavaScript and CSS files.

  • Errors in redirecting the user.

  • Inadequate graphical representations (e.g., tiny text and poor image pixilation).

  • Poor search capabilities.

  • Interstitials that are obtrusive.

Investing in a supportive content management system (CMS) and configuring your mobile site correctly is the best way to fix many of these problems.

There are still a lot of unanswered questions about the ideal configuration for your site. Responsive design has taken the web industry by storm, but as mobile web competition grows, should the industry adapt?

Is it sufficient to use responsive web design?

Your website's search engine optimization (SEO) will suffer greatly as a result of creating a separate mobile site. Mobile domains, on the other hand, can be expensive to acquire and even more expensive to maintain.

In order to create a truly mobile-friendly website for our clients, my digital marketing firm uses responsive website design (RWD) as well as accelerated mobile pages (AMP). Recollect that fully responsive design wasn't built for speed, but for the benefit of the creative community.

Your CMS probably has a plug-in for responsive web design.

RWD web pages use fluid grids to render images and other on-page elements in accordance with the device they are being viewed on. As a result, there are numerous benefits to mobile design for technical teams, such as:

On-page layout for multiple devices must be handled with responsiveness.

  • Keeping all of the content on a single URL, rather than a domain.

  • Less expensive than building a mobile site from scratch.

  • Hypertext markup language (HTML5) allows offline access to websites (HTML5).

In spite of RWD's advantages, it was primarily designed to make websites more mobile friendly for low-cost. Aside from that, it was also a way to get this done as quickly as possible.

Still, RWD websites are plagued with issues:

  • Slow page loading times: more than 10 seconds without appropriate onsite optimization

  • Small screens necessitate special considerations when it comes to data visualizations(i.e., charts and graphs)

So, what's the big deal here? Despite the fact that RWD is a cost-effective solution for small businesses and publishers, many larger organizations are already moving to faster configurations, such as extremely rapid mobile pages and progressive web applications (PWA).

If you are looking for a reliable web design company in OKC, place your trust in High Five Media. Our experts will guide you all over.

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