Make Inspiring Videos for Your Non-Profit Organisation
The best way to spread knowledge about your non-profit organization is to make videos. It has been suggested in a study that more than 57% of people who watch a non-profit video donate; we'll let that sink in for a minute!
Non-profit organizations in Oklahoma City are turning to the video production houses to promote their organization. They have now started incorporating videos in their fundraising campaigns to fulfill their marketing strategies. Video production professionals know how to create a video with limited means. The following blog will tell you simple ways make your campaign more fruitful by using video skills.
Decide Your Budget
The first thing you have to figure out is how much money you can spend on this video. Every company providing video production will have a different price range for their work, so you have to choose accordingly. But try finding out exceptional companies who have skilled professionals. A professional company might take a little more money but will provide you with the best result.
Set a Story
You have to decide the message you are trying to convey to the audience. Is it about who you are as an organization, or do you want it to be an impactful video? The two most common goals of the video are awareness and fundraising. After you have decided what the message will be, next try to choose a voice for the video. It can be anyone from the organization or beneficiary or a scripted voiceover.
The professionals video production experts can guide you with the audio-video script.
Choose Proper Music
For the people to donate, you have to make an emotional connection with them. Different technologies can be used to get the results. This video needs to appeal to the people's emotions, which can push them to take action. Choosing good music is the most important part of the overall emotion of the video. Seeking for professional video production experts can help you make sure that you have the right permissions before you use a song!
Show Off Your Team
Do you have known people in your organization that is helping you to make your campaign strong? Then show them off! Make sure your video has information about all the beneficiaries and donors that are already there for people to believe that you are a legit organization.
Include a Call to Action
Include a call to action so that your audience does not watch and forget it. Every call to action is going to be different depending on the video, but make sure you seek for a donation and ask the viewer to share your video as much as possible to keep your audience engaged.
Let the Best Inspire the Rest!
High Five Media is known to be the best organization to provide you with seamless video production professionals who can make your video to inspire others and achieve your goals at the same time. Call us to get a consultation.