How to Design an SEO Friendly Website?
Make a strategic search engine optimization strategy before you start working on a new business website design. Since there are so many options, this can be difficult.
SEO is a method of attracting the ideal prospects to your website. Customers are more likely to come from this community. Beginning with some SEO preparation, you will ensure that your larger strategic plan is both based on and executed.
What is the best way to express our mission testimonial on the internet?
After you've figured out what your traditional marketing "value proposition" is, the next step is to figure out how to converse it online.
Are you looking for words that describe the customer's dilemma and your solution? You may not have many searches for value proposition; in this case, you must establish a brand involvement with problem-solution for certain customer needs.
Should we know who our customers are?
These are the inquiries that will serve as a springboard for your investigation:
• What is the size of our market? Is your target audience expanding or contracting?
• What demographics, motives, positions, and needs do our main personas have?
What are our digital rivals?
You must know against whom you ate competing with in the digital space. On that note you should make informed decision on site design, outreach and user interface. Remember these three categories -
• The Search Competitors – They are the ranker for the product or the service. They can race for the keywords you are contending for.
• Your industry rivals: They are addressing the same customer you are targeting for.
• Cross-industry competitors: These are the people who make direct customer solution.
Languages and geographical locations
If you want to appeal to people from all over the world, you'll need to determine if your site should be multilingual, multiregional, or both. Localized keyword analysis, hreflang considerations, and redundant material are all problems that should be addressed prior to launching a website.
Editing simplicity and platform versatility
Google's guidelines and standards are frequently updated. Your platform must be adaptable enough to enable you to make rapid adjustments to your site at a large scale.
Style that is responsive
As we see more variety in devices and their specifications, as well as shifting mobile device use trends, ‘mobile' is becoming less of a separate platform and more of an underlying technology for web access. As a result, the long-term aim should be to build a consistent and seamless user experience across all platforms. Sensitive design and dynamic serving methods can help achieve this aim by allowing users to create device-specific experiences.
Structured data and machine readability
Your web pages can use a selection of technologies that are difficult for crawlers to understand, such as Javascript, Ajax, Flash. While these innovations may be essential to give a user experience, you must be mindful of the problems they can cause.
Ask us at High Five Media for business website design, SEO services, business web development and more.